Senior Marketing Communications Program Executive

Department
Marketing
Location
Slough United Kingdom
Date Posted
19-12-2024

This is a great opportunity to join our Ayvens Marketing team as we have a big year ahead in 2025 as we build on our recent brand launch in the UK. The role is hybrid with a combination of some office time (min 2 days per week) and also time working from home. We have 2 office locations so although mainly Slough based right now there could be occasional travel to Bristol (potential to switch that around). This role is for a fixed term contract for 12 months.

The requirements of the role are set out below and in return we can offer an annual salary between £33,000 - £42,000 depending on experience.

Key Responsibilities:

  • Develop and execute a results-driven, multi-platform communications plan in line with corporate and brand direction whilst reflecting local priorities

  • Create timely and compelling content in-line with Ayvens UK Marketing priorities and Thought Leadership agenda to support new business, retention and account growth objectives

  • Work across the UK Commercial team to define and deliver CLM campaigns that align with commercial goals across all sales channels

  • Manage key external suppliers to deliver campaigns and communications that demonstrate an ongoing ROI

  • Leverage from nurturing / New Business activity to support ongoing ABM / upsell activity of the wider Marketing and Product team

  • Optimise spend with external Marketing vendors and manage performance reviews and ensure alignment within agreed SLAs

  • Work across the Marketing team to understand current and future Marketing Automation practices across the team

  • Define and roll-out Marketing Automation best practice as a result of above findings

  • Ensure all deliverables of the role align with ongoing Market and competitor trends

  • Working closely with the legal team to ensure that all campaigns and promotions comply fully with the FCA or any other regulations

Skills and experience required:

  • Proven track record working in a marketing team, preferably in the financial services, automotive or technology sector

  • Exceptional understanding of marketing practices, specifically nurture and account-based marketing activity

  • Excellent organisational skills, with the ability to prioritise, multi-task and work to tight deadlines

  • A creative flair with an eye for design and attention to detail.

  • An ability to work in a dynamic and fast-paced environment, enjoying the challenge of managing multiple projects simultaneously

  • Customer-focused and a team player

  • Excellent influencing, negotiating and communication skills

  • Strong commitment to the principle of continuous professional development

  • Demonstrates integrity and honesty in all people and business activities

  • Ability to analyse and use evidence from a range of sources to develop and evaluate policy

  • Proven ability to translate and convincingly communicate statistical data into meaningful business information

  • Fluent in business English language - written and verbal

  • Working knowledge of core Microsoft applications (Word and Excel).

  • Working knowledge of Marcoms platforms (marketing cloud)

  • Formalised training in marketing and experience within marketing